Google Ads · Kuala Lumpur, Malaysia

Your Google Ads are bleeding. Let's fix that.

8 years running B2B Google Ads for Malaysian businesses. I'm the person you call when your agency sends you a pretty report but your leads aren't converting.

What I built for myself
ASHI: AI that knows my methodology
Google Ads API + Claude AI, grounded in 8 years of rules
8+
Years of paid media
B2B specialist
MCC
Multi-account manager
Google Ads certified
0
Automated changes
Everything reviewed by me
Worked with
AM Interpretiv Think English MY Bangsar Dental OxWhite FitGear Nikorex
What I do

Google Ads, properly done

01
Campaign Strategy
Account structure, keyword strategy, negative lists, and campaign architecture built for your business. Not a template. Not a copy-paste job.
02
Search & PMax
RSA copy, audience signals, bidding strategy, and weekly search term management. PMax without brand negatives is a money pit. We'll fix that first.
03
Conversion Tracking
GTM, GA4, and conversion action audits. "Configured" and "actually working" are very different things. I check both.
04
Account Audits
A full review of your account with a written action plan. Not a slide deck with bar charts. Actual things to fix, in order of impact.
05
Ongoing Management
Weekly search term reviews, budget pacing checks, bid adjustments. I check your account more often than you check your email.
06
Ad Copy
Headlines that sound like your brand, address real objections, and follow RSA best practices. Yes, including proper pinning. No, Google should not decide everything.
✦ My secret weapon

I built my own AI marketing tool

Most AI tools give you generic advice with better grammar. ASHI is different because it knows my rules. It connects to the Google Ads API, reads real campaign data, and analyses everything against 8 years of methodology I've documented myself.

  • Real campaign data via Google Ads API. No manual exports.
  • AI analysis uses my actual account rules, not generic PPC tips
  • Budget pacing alerts before problems become expensive
  • Ad copy generation that knows the Malaysian B2B market
  • Internal tool only. Not client facing. Not publicly accessible.
ashi / performance
✦ Ask ASHI
What should I fix this week?
Total Spend
RM 12,480
↑ 8% vs last month
Avg. CPA
RM 35.86
↑ 4% watch this
ASHI says
Display Retargeting is costing RM280 per conversion. That's 15x higher than Brand Search. Cut it 50% now and reallocate. Also: verify brand negatives are blocking PMax before you scale anything. Must Follow.
Background

8 years, one thing

Hi, I'm Adilah. Everyone calls me Dila. I'm a Senior Digital Media Manager based in Petaling Jaya, and I've spent 8 years doing one thing really well: Google Ads for B2B businesses in Malaysia.

I work with SMEs in translation, healthcare, education, and e-commerce. Businesses where the sale is high value, the buyer takes their time, and generic lead gen doesn't cut it. I manage everything under my own MCC and I currently hold dual roles at Synapsys Digital alongside my freelance clients.

I built ASHI because I got tired of switching between Google Ads, spreadsheets, and notes to figure out what actually needed doing. Now I just ask it.

Google Ads certified: Search, Display, Shopping
Google Analytics 4 certified
Google Tag Manager practitioner
Based in PJ. Available locally and remotely.
Google Search AdsExpert
Performance MaxExpert
Smart BiddingExpert
Conversion Tracking / GTMExpert
Google Analytics 4Advanced
Meta AdsAdvanced
LinkedIn AdsAdvanced
AI-assisted campaign toolsExpert
Get in touch

Got a Google Ads problem?

Whether you need a full account audit, someone to take over management, or just a second opinion. I'm pretty quick to respond.